RegardingID Archive | Walgreen to Track Displays

Thursday, December 8, 2005

“The system, touted by one retail expert as potentially the biggest advance in store promotion in decades, uses RFID to electronically track when, how long and where displays are placed in stores. That allows marketers to track results of promotions by store or demographic cluster. It also lets participating manufacturers time local, regional or national advertising according to when displays are in place and send representatives to stores that haven%u2019t put up displays, said Robert Michelson, CEO of privately held Goliath Solutions, the system%u2019s creator.”

Survey shows 66% of retailers want mobile POS

A new survey from Motorola Solutions shows there is increasing interest from retail, hospitality and field service industries for mobile Point of Sale (mPOS) solutions, such as NFC payments and mobile loyalty programs, as a core strategy for improving customer service.

Smart ticketing comes to bus services in Bedford Borough

Bedford Borough, UK will launch a smart card-based ticketing scheme to improve bus services for local residents, after receiving more than £200,000 in government funding.

UPM launches Web and Trap RFID Inlays with Monza chip

UPM RFID announced the new UPM Web ultra-high frequency (UHF) and UPM Trap near field (NF) UHF inlays based on the Monza RFID chip from Impinj.

New GoldKey tokens provide authentication, encrypted storage

GoldKey Security Corporation has released GoldKey Tokens with Built-In Flash, a line of form factor authentication tokens that come with a hardware-encrypted secure flash drive along with a smart card and two-factor authentication.

Atlanta improves track worker safety with Bombardier RFID technology

Bombardier Transportation has teamed up with the Metropolitan Atlanta Rapid Transit Authority (MARTA) to improve track worker protection with the company’s RFID and other advanced technologies.

RFID expected to reach $70 billion over the next five years

A new study reveals the market for RFID transponders, readers, software and services will generate more than $70.5 billion from 2012 to the end of 2017.

Subscribe

Print Magazine

Featured Events

Links

Searching …

Walgreen to Track Displays